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Marketing healthcare products

Improving oral hygiene


This HND piece does a quick history of oral hygiene, going way back to the Sumerians in 5000 BC. It may come as a surprise that ancient people had pretty good teeh--assuming that they did not lose them to periodontal disease. All that nasty tooth decay didn't really come in until sugar became a popular item in the diet.

But, if teeth were lost, dentures were available in Roman times, although even the best of them were not too good. Take George Washington, who had a few expensive sets (not made from wood), but even those looked terrible. We then get into toothbrush design, and spotlight a truly unique product in this space.

Read the complete article.


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